Introduction

This guide provides a step-by-step process for adding an HTML tracking tag to a creative in DV360 (Display & Video 360). By following these instructions, you can ensure the tracking tag is correctly inserted using a <script> tag with the async attribute for optimal performance.

Prerequisites

• Access to DV360: Ensure you have the appropriate permissions to edit creatives.

• HTML Tracking Tag: Have the tracking tag ready for insertion.

Steps

• Open your web browser and navigate to the DV360 login page.

• Enter your credentials and click Sign In.

• From the DV360 homepage, locate the navigation panel.

• Select the appropriate advertiser from the list. If you manage multiple advertisers, use the search bar to find the specific advertiser quickly.

• In the advertiser’s dashboard, expand the Creative menu.

• Click on Creatives to view the list of creatives associated with the advertiser.

• Use the search bar or filters to locate the creative you want to edit.

• Once found, click on the creative to open its details.

• In the Creative Details tab, locate and expand the Additional details panel to access more options.

• Find the Append HTML tracking tag section.
  

• Insert your HTML tracking tag using a <script> tag with the async attribute, as shown below:
  

<script async src="https://example-tracking-tag-url.com"></script>

• Review the changes to ensure they are correct.

• Click Save to apply the changes to the creative.

Conclusion

By following these steps, you can successfully add an HTML tracking tag to a creative in DV360. Always ensure the use of the async attribute with the <script> tag to maintain optimal performance and avoid unnecessary delays in loading the creative.

If you encounter any issues or need further assistance, consult us at Cleartrust.